As Sitnasuak looks to the future while honoring our past, we are proud to announce a subtle update to our brand. This is not a full rebrand or new direction but a small refresh that aligns with our past and founding values. These minor changes symbolize our ability to move forward smoothly.

The inspirational update recognizes our Region and honors our ancestors. We worked with Shareholders, gathered input from your Board and committees, and relied on our team to develop a version we are proud to present to our Shareholders and Descendants.

You’ll notice a slight change to our Sitnasuak logo. The bear will feature bold solid lines to represent our connection with our ancestors and the ongoing strength of our Corporation. The smoother paws reflect our strong foundation.

We collaborated with Shareholder Mandy Ellanna on adding new Sitnasuak brand elements, which will appear in future marketing materials. These beautiful elements also highlight the natural and cultural beauty of our region.

Quyana to our team, the contributing Shareholders, our Board and committees for their dedication to this project. We are excited about the final results and the lasting impact of the brand refresh.